61. Content Provides Value and Unique Insights:
Google has stated that they’re on the hunt for sites that don’t bring anything new or useful to the table, especially thin affiliate sites.
62. Contact Us Page:
The aforementioned Google Quality Document states that they prefer sites with an “appropriate amount of contact information”. Supposed bonus if your contact information matches your whois info.
63. Domain Trust/TrustRank:
Site trust-measured by how many links away your site is from highly-trusted seed sites – is a massively important ranking factor.
64. Site Architecture:
A well put-together site architecture (especially a silo structure) helps Google thematically organize your content .
65. Site Updates
How often a site is updated — and especially when new content is added to the site — is a site-wide freshness factor.
66. Number of Pages:
The number of pages a site is a weak sign of authority. At the very least a large site helps distinguish it from thin affiliate sites.
67. Presence of Sitemap:
A sitemap helps search engines index your pages easier and more thoroughly, improving visibility.
68. Site Uptime :
Lots of downtime from site maintenance or server issues may hurt your ranking (and can even result in deindexing if not corrected).
69. Server Location:
Server location may influence where your site ranks in different geographical regions. Especially important for geo-specific searches.